Ricoh Europe launches its first customisable printer range ideal for small and medium-sized businesses

Amstelveen, The Netherlands, 14 April 2016 – Ricoh Europe (Netherlands) B.V. has announced the launch of its first customisable printer – an  entry level A4 B/W printer designed for use in home offices, small and medium-sized businesses. 

Ricoh’s new smart and stylish SP 150 series is capable of printing up to 22 mono pages per minute. It offers fixed or Wi-Fi connection via tablet or smart device and features an easy to use Virtual Operation Panel which forms a colour display of the printer. Users can easily manage the entire functions of the printer, such as printing, copying and scanning. Printer settings can be adjusted via either Mac or Windows. 

The SP 150 range offers advanced personalisation with users able to order their own exclusive personalised design of the SP 150 series. Those running home, small and medium sized offices can differentiate their product through eye-catching designs situated at the top of any of the models in the SP150 range. The design can be used to communicate key messages and inspire the workforce through imagery while establishing a fresh and unique printing environment. 

Bert De Greeff, Head of Printer Marketing, Ricoh Europe said: “If you have a fantastic looking smart device, a powerful tablet at your disposal and sophisticated IT equipment, then your print environment should be equally advanced. Through our technical expertise and customer-centric approach, we have developed a range that meets the needs of home workers and SMBs for easy, accessible and reliable printing.” 

Ricoh’s wider product portfolio is suitable for all market sectors and offers compelling partner programmes for resellers. It provides a strong alternative to some of the established consumer printer brands, allowing partners to achieve a more balanced portfolio.